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Small Grocery Store Business Plan

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The grocery business is one of the most important business types. As the day to day life essentials are depend on it. The useful things that are used in cooking, preparation of meals is available in grocery store only. This business comes under then category of life essentials needs. But nowadays due to online business these local stores are facing serious issues of locked up completely.

Grocery stores sell items including food, package products of instant food items, kitchen utensils, disposable items, cleaning material and chemicals, candy and chocolates, alcohols, soft drinks, self-care items, cereals, breakfast essentials like bread, eggs, milk, juices, oats, also grains like rice, wheat, jowar, pulses, lentils etc.


The case studies for the grocery stores are below:

  1. Hyper-city: This stores order food, grocery. They have open stores also naming Express city Jaipur, Mumbai, thane etc cities. They experimented with smaller versions of stores.
  2. Shopper’s shop: this business has grown from one business store in Mumbai to occupying same stores in almost every big cities of India. The cities like Mumbai, Delhi, Kolkata, Chennai, Bangalore, Hyderabad, Pune, Jaipur, Lucknow, Gurgaon, Ghaziabad and Noida.

The similarity between all the success stories we read and heard is all starts from small shop. As every big thing once started from small firm, as we have the best example of amazon, the company which starts from go down and now become on of the biggest company of world. And now develops its grocery shop also known as Amazon pantry.


i) Strength

  • # As this is most popular business, so no increase in it.
  • # No specific educational criteria required.
  • # The labours require here is not essential to be skilled and educated.
  • # No limitation in this type of business in expanding, as from small shop can be converted into super market, and that supermarket in to bakery products adding to small cafeteria with ice cream corner.

ii) Weakness

  • # The grocery is not sold have to return it to retailer or get wasted.
  • # Profit margin is less for small retailers.
  • # Unavailability of workers for home delivery.

iii) Opportunities

  • # In local areas, stores and shops can earn good profit.
  • # The areas like industrial locality and school, colleges opening of only grocery shop is not that much beneficial but ice cream parlour or cafeteria will be great idea.
  • # Opening of super market is also a profitable business.

iv) Threats

  • # Online shopping sites is the biggest threat to stores and shops in locals.
  • # Supermarkets are bigger challenge to small stores.
  • # Inflation is also the problem for the poor or middle classed.
  • # Transportation of goods is also big hurdle.


  • # Competitive environment

The main step towards siting any business is too choose location that is free of competition but full of opportunities. if proper location is set up then half of your profit is fix. The next is always try to be on top of this competitive environment.

  • # Marketing

The other main step is do proper marketing and advertising of your firm, as many people know about as many customers visited your place. Proper marketing is key to the customer catching.

  • # Sales

The next is you should be able to sell things properly that is you have proper knowledge of how to convince customers to buy more and in bulk, not forcefully but conveniently.

  • # Goods availability

The business you are opening must have variety in it like from small packages to big bulk packaging. You store must have products of every brand and of each type, flavour, pricing and size. These attracts most of the customers.

  • # Good pricing

The prices should be as per market value .as you can reduce it art starting of business for attracting customers but not too much otherwise customer doubts you that are selling bad quality products.

  • # Sales and discounts

This should be practice usually to make customer satisfaction and happiness in buying. This benefits you also as your unsold products gets sold in lower prices than to wasted it.


  • # Buying a shop or renting
  • # Interiors plan and ready
  • # Electricity supplies
  • # Other facilities
  • # Licenses
  • # Grocery and goods availability
  • # Cold storage if required
  • # Bank account of business for online business transactions
  • # Credit debit card machines

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